TrackMe plans

Last month, I made € 99.54 from selling TrackMe. The first day I sold about 60 copies, and the rest of the sales was spread out over the month.

The reason why I sold so little is that I didn’t do any marketing. I set up a blog for the app, and talked about it on this blog. I announced it on Twitter, and wrote a blog post about 10 cool things you can do with a GPX file. I would promote it more under my own account, but don’t want to be spammy.

Over the last weeks, a friend has written a (Dutch) press release for me, which we sent out today. We’ll publish the English version in the next days. I think this could generate some buzz.

For the next months, I think I’ll spend time improving the app design (although I’m still not sure what to do with the big blue dots) and marketing it. I’ll set some goals and make a plan to reach them. One of the things I’d like to achieve is getting retweeted by Lonely Planet, because I think the app could particularly appeal to travelers.

Knowing that a hundred people want to use this app makes me confident that there is a market. With the limited marketing I did, I don’t think it’s a bad number. I should at least be able to increase that by 10.